Big billion startup:- The untold Flipkart story

The definitive account of India’s biggest startup that redefined e-commerce, entrepreneurship and the way we shop and live.

IIT graduates Sachin Bansal and Binny Bansal founded out of a Bangalore apartment what would become India’s biggest e-commerce startup. Established in October 2007, Flipkart began as an online bookstore and soon came to be known for its ‘customer obsession’. As the startup’s reputation grew, so did its value, with venture capitalists in India and abroad lining up to invest heavily in the company that stood for bold ambition, unabashed consumerism and the virtues of technology.

Investigative journalist Mihir Dalal recounts the astounding story of how the Bansals built Flipkart into a multi-billion-dollar powerhouse in the span of a few years and made internet entrepreneurship a desirable occupation. But it is also a story of big money, power and hubris, as both business and interpersonal complexities weakened the founders’ control over their creation and forced them to sell out to a retailer whose dominance they had once dreamt of emulating. Flipkart’s auction involved some of the corporate world’s biggest names, from Jeff Bezos, Satya Nadella, Sundar Pichai to Masayoshi Son and Doug McMillon, an ironic testimony to the strength of what the Bansals had forged.

Based on extraordinary research, extensive interviews and deep access to key characters in the Flipkart story, Big Billion Startup is the riveting and revealing account of how Sachin and Binny Bansal built and sold India’s largest internet company.

Comments

Why do the Indian telecom operators offer their services with 28 days validity, not 30 days?😡😡

Here telecom operator are very clever, b ecause telecom operators want to earn money of 13 months instead of 12 months. Let do the calculation and find out why telecom operators are offering 28 days validity. Each month they get 2 days more, therefore in a year they get additional 24 days. There are 7 month which has 31 days so they get additional 7 days.Now in case of February ,it has only 28 days not 30. So the total number of days they get are=24+7-2=29 days. So if you recharge 12 times then more 29 days are left in a year.🤔🤔 Means for another 29 days you have to recharge from that telecom operator.😫😫 So you have to recharge 13 times in a year instead of 12 times in a year. So telecom operators provide 28 days validity only. First one telecom operator started and then another telecom operators also understood this concept and they also applied 28 days validity both in data packs and voice packs.😱😱😱

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